Recently I came accross an interesting topic called “Emotional Cartography – Edited by Christian Nold”. On their website (where you can also download the whole book in high and low quality) they explain Emotional Cartography as:

Emotional Cartography is a collection of essays from artists, designers, psychogeographers, cultural researchers, futurologists and neuroscientists, brought together by Christian Nold, to explore the political, social and cultural implications of visualising intimate biometric data and emotional experiences using technology.

Christian Nold invented and build a Bio Mapping device, which is a tool recording data from two technologies: a simple biometric sensor measuring  and a Global Positioning System (GPS). The bio-sensor measures changes in the sweat level of the wearers’ fingers. His assumption is that these changes are an indication of ‘emotional’ intensity. But isn’t it in fact arousal?

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Last week, I received a copy of the book (in Dutch) ‘Emotional Innovation’ by Roland and Rogier van Kralingen. Father and son, with a long track record in the marketing field. I will post a more extended review later on, but I wanted to share my first impressions with the readers of this blog, after having read a part of the book.

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